You'll be in the center of conference activity. You'll be able to network easily with other conference attendees. You'll have a better conference experience overall. Also, based on a guaranteed percentage of attendees staying in the official conference venue, the hotel provide discounted group rates from their normal charges.
If the conference does not meet the contracted sleeping room commitment, the hotel in some case can charge the conference for the missing revenue. Unfilled rooms can cost the conference thousands of dollars which can apply pressure to increase the conference registration fees to offset these costs. So, please support the conference by staying at the official conference hotel. We think you will find the increased networking opportunities, quality hotel services and amenities, and proximity to the conference activities to be well worth it!